ChatGPT Ads Manager Plugin launched - PPC News 2026

𝗖𝗵𝗮𝘁𝗚𝗣𝗧 𝗔𝗱𝘀 𝗠𝗮𝗻𝗮𝗴𝗲𝗿 𝗶𝘀 𝗻𝗼𝘄 𝗻𝗮𝘁𝗶𝘃𝗲𝗹𝘆 𝗶𝗻𝘁𝗲𝗴𝗿𝗮𝘁𝗲𝗱 𝗮𝘀 𝗮𝘀 𝗣𝗹𝘂𝗴𝗶𝗻. Basically a 𝗳𝗿𝗲𝗲 𝗔𝗜 𝗣𝗣𝗖 𝗼𝗽𝗲𝗿𝗮𝘁𝗼𝗿 𝗶𝗻𝘀𝗶𝗱𝗲 𝗖𝗵𝗮𝘁𝗚𝗣𝗧. Ok this is a big change.

I spotted that OpenAI added something that our PPC industry should know about. 

A native ChatGPT Ads Manager Plugin.

The plugin can actually interact with the Ads Manager and comes with 𝗽𝗿𝗲-𝘄𝗿𝗶𝘁𝘁𝗲𝗻 𝘀𝗸𝗶𝗹𝗹𝘀 𝗳𝗼𝗿 𝘁𝗵𝗶𝗻𝗴𝘀 𝗹𝗶𝗸𝗲:
 → Manage Ads Accounts
 → Create Ads
 →Manage Ads Entities
 → Review campaigns
 → Delivery Recovery
 → Set up Ads Manager
 → Get help inside Ads Manager
 → Start the Ads Manager agent

for now. 

The official description of this plugin is: "Use Ads Manager to discover and manage ad accounts, campaigns, ad groups, and ads; analyze performance and conversions; upload creative images; and, when available, complete self-serve account setup. When multiple campaigns need selection, call list_campaigns with include_performance_metrics=true so the gated picker can show recent performance."

Whats your take on this new shift?