Pomelli AI Agent by Google explained - 2026

🚨 Google just built 𝐚 𝐜𝐫𝐞𝐚𝐭𝐢𝐯𝐞 𝐚𝐠𝐞𝐧𝐜𝐲 𝐢𝐧𝐬𝐢𝐝𝐞 𝐚𝐧 𝐀𝐈. This 𝐀𝐈 𝐀𝐠𝐞𝐧𝐭 𝐢𝐬 𝐜𝐚𝐥𝐥𝐞𝐝 𝐏𝐨𝐦𝐞𝐥𝐥𝐢. And I've tested it with my website (Google Ads Shop). Its 𝐟𝐫𝐞𝐞! 🤑

Pomelli is a new 𝐀𝐈 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐭𝐨𝐨𝐥 𝐟𝐫𝐨𝐦 𝐆𝐨𝐨𝐠𝐥𝐞 𝐋𝐚𝐛𝐬 (in partnership with Google DeepMind), that integrates its Gemini AI Agents to deliver best generate on-brand content for your business.

𝐓𝐡𝐞 𝐜𝐨𝐫𝐞 𝐢𝐝𝐞𝐚:
1) Feed it a client's website URL, and it builds a "Business DNA" profile by extracting brand voice, color palette, fonts, and imagery automatically.

2) From there, it generates full social media campaign concepts and ready-to-download creative assets. (Images, Descriptions, Call to actions, Aspect Ratios)

3) In the Photoshoot section the AI Agent acts like your creative agency. It creates images, videos, product images + backgrounds. Everything customizable via prompts.

𝐖𝐡𝐲 𝐬𝐡𝐨𝐮𝐥𝐝 𝐏𝐏𝐂 𝐬𝐩𝐞𝐜𝐢𝐚𝐥𝐢𝐬𝐭𝐬 𝐜𝐚𝐫𝐞?
Creative is usually outsourced for paid social campaigns. We can optimize bids, audiences, and structures all day, but if the ad creative is off-brand, inconsistent, or slow to produce, CAC suffers.

Pomelli directly addresses the SMB creative gap: the clients who need 10 ad variations but don't have a design team or a €5k/month creative retainer.

This isn't a replacement for strategy. It's a potential accelerator for faster creative testing cycles, consistent on-brand asset production at scale, and reducing dependency on design resources for iteration rounds.

If you're managing SMB accounts and want to cut time-to-launch on creative, it's worth a trial run.

Have you tested it out?