Product Titles AI-generated Google Shopping
๐จ BIG News! ๐๐ ๐ฃ๐ฟ๐ผ๐ฑ๐๐ฐ๐ ๐ง๐ถ๐๐น๐ฒ๐ (๐๐ฒ๐๐ฎ) now showing in Google Ads accounts!
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If Google thinks another version of your title is more relevant to a particular search, it can use that version instead of the title from your feed. Thanks to Yash Mandlesha for showing me.
But this raises a few questions for me.
- How much control do we actually have over the wording?
- And more importantly: how will Google determine that the new title performs better? I guess I have to enter this report to see it.
But how can I stop it from changing my Product Titles if I want to opt-out. Maybe this is only for all Shopping campaigns that uses AI Max?
๐ง๐ต๐ฒ ๐ฟ๐ฒ๐ฝ๐ผ๐ฟ๐ ๐๐ต๐ผ๐๐:
- customized title
- the original title
- impressions
- clicks
- ctr
- cost
- cpc
- conversion metrics that you select
- no custom columns though